Recommended by 5 out of 5 Founders

“Sawruv has been absolutely fantastic. He has helped me figure out how to market my product and services effectively, and how to find product market fit. He's just been an absolute wealth of information and support.”

Harris Fanaroff, Founder of Activate Onboarding

“Sawruv has been instrumental in our journey to helping us really strategize with talking to Vs, securing investors, and being able to help with certain areas of product development, and also just overall the overall business strategy.”

Devin Blitzer, Founder & CEO of ECO Planetary

“It was great, indeed. Sometimes, when you are stuck, it is good to go back to basics. I would recommend anyone launching and growing a business to get in touch with you. So good advice at every step. Thanks!”

Marcos Gorgojo, Founder & CEO of The Faculty Club

“Thanks for the course, very clear and helpful and moved at a great pace.”

Melissa Regan

“Thank you for putting the startup course together - it was very insightful and informative!! Appreciate it a lot as I am embarking on the next steps on this journey!”

Arjun Arora

Course curriculum

Step-by-step playbooks to succeed in every aspect of your business

    1. Welcome to the course! (don't skip!)

    1. Understanding Market Trends Around Your Problem

    2. Asking Questions To Build Deep Market Knowledge

    3. Using ChatGPT To Create An Initial ICP

    4. Defining Your Ideal Customer Profile

    5. Talking to Customers to Validate Your Hypothesis

    6. Using The Persistent Growth & Strategy Tracker

    1. What Makes A Strong Go-To-Market

    2. Go-To-Market: Strategy vs. Tactics

    3. Building A Strategic Narrative

    4. Crafting The Hero's Journey

    5. Using The Strategic Narrative Template

    6. Assemble The Magnet Pitch

    7. Build A Killer Value Proposition

    8. Create A Go To Market (GTM) Funnel

    9. Drive Customers Into Your GTM Funnel Using Inbound

    10. Persistent Broadcast Framework For Inbound Lead Generation

    11. Attracting Attention With High Quality Social Media Posts

    12. Generating Leads with High Performing Landing Pages

    1. Top 10 Product Mistakes

    2. Product vs. Engineering

    3. Core Product Loop

    4. How To Start Building Your Product

    5. Product Engineering Guidelines

    6. 3 Phases of A Product Launch

    7. Product & Feature Launch Guidelines

    1. Do You Need A Co-Founder?

    2. How To Split Equity for Different Roles

    3. Rules Of Thumb for Hiring

    4. How To Interview & Hire A Players

    5. Traits Of A Great Startup Employee

    6. What To Do When A Star Employee Quits

    7. When & How To Terminate An Employee

    1. How To Manage Your Team Using The Coaching Habit

    2. My Leadership Playbook - How To Grow From Founder to CEO

    3. My Favorite Management Resource For First Time Founders

    4. How To Plan & Execute A Strategy

    5. How To Measure & Track Goals Using OKRs

    6. How To Use A Weekly All Hands To Align & Motivate The Team

About this course

  • 49 lessons
  • 4 hours of video content

Kickstart Your Growth From Idea To $2M ARR

Learn proven techniques & frameworks to grow your startup

Your Instructor

Saurav Agarwal

The Persistent Founder

I teach you the exact systems I used to raise $7M in VC funding, launch 2 cutting-edge AI products, build a high-velocity B2B go-to-market program where we sold $300,000+ deals, and collaborated with global Fortune 500 brands like Pepsi and John Deere.

What you will get in this course

How to Build a Tech Startup with No Experience gives founders like you the ultimate library of proven playbooks to build a business from scratch.

  • A proven framework on how to study your market and run customer discovery

  • My proven Go-To-Market strategy playbook that accelerates your journey to $2M ARR

  • The exact techniques I use to create a winning story and pitch deck to raise Seed/Series A funding from top investors

  • Structures and processes to hire, onboard and manage a team of A players using the same techniques as Google, Facebook, and Amazon

  • Lifetime access to ALL my document templates including investor pitch decks, sales presentations, financial management spreadsheets, and board presentations


  • Who is this course for?

    This course is for founders building a tech or tech-enabled product or service business. This course is not for you if you are opening a traditional service business like a restaurant.

  • Is my purchase refundable?

    Yes, we have a 14-day no-questions-asked refund policy.

  • Can I get this reimbursed?

    Yes, you can get this purchase reimbursed through your startup by submitting it as a business expense.

  • How can I work with Saurav after this course?

    You can work with Saurav through 1on1 coaching. For more information visit www.sawruv.com.

  • What do I do if I have questions on the course?

    As part of your purchase, you will get lifetime access to the persistent founder community where you can post questions and get answers from Saurav and other community members.